The Rise of Shrinkflation The term Shrinkflation, coined and popularised by American economist Pippa Malmgren, speaks to hidden price increases in the world around us. It has taken the world by storm. As the above graph from Manage by Walking Around, shows, size really does matter -- never mind what your first sweetheart told you. […]
Premium Blog content is for Premium and Premium Plus members only.
To subscribe go to the subscription page.
For 24 Hour Full Access click here